Value Adds · SMS Gateway

Send it. Schedule it. Automate it.

Our SMS platform is a full messaging workspace, not just an inbox. Dedicated numbers, personalised campaigns, two-way communication, and automations that route incoming messages to your systems without anyone touching a screen.

Numbers you own
As many dedicated SMS numbers as you need, or an alphanumeric sender name (11 characters, subject to approval)
Campaigns + one-offs
Bulk sends to a segmented address book, or a single message straight from Send SMS
Automations
Incoming messages fire webhooks, emails, auto-replies and address-book adds automatically
Live delivery reporting
Delivery rate, delivery issues, scheduled and past campaigns, with detailed exports
Sound familiar?

No-shows, unanswered calls, chasing overdue invoices, ringing around when something goes wrong. A message that actually gets read fixes more of these than another email ever will - and it takes about a day to switch on.

You get a lot of no-shows
Nobody opens your emails
You ring everyone when something goes wrong
You’re adding two-factor to your portal
You already pay someone else for texting
Chasing overdue invoices takes forever
Our portal

Everything you need to know in one place.

Summaries, quick links and actions - all on one system. Access can be set per user across fourteen areas of the platform, so you can give Marketing campaigns and templates while Support only sees the inbox and incoming messages.

SMS Gateway portal dashboard — campaign summaries, quick links and delivery reporting

Once-off SMS

One message, one recipient, straight away - no campaign to build.

Campaigns & threaded SMS conversations

Bulk sends to a segmented list, and replies that thread into conversations you answer in the platform.

Reporting & automations

Delivery reports and campaign history you can export, plus triggers that act on incoming messages for you.

What it does

What you can do in the platform.

One-off sends and bulk campaigns, saved templates, a shared address book, replies you can answer in the platform, and automations that fire the moment a message arrives.

Once-off SMS

A single message to a single number, sent now. Useful far more often than you would expect.

Address Book

Import contacts in bulk, keep separate books for separate purposes, and store first name, last name, company and four custom fields against every contact.

Templates

Save the messages you send over and over, with placeholders already in them, then pick one when you build a campaign.

Campaigns

Choose an address book, a sender and a template, personalise with customer fields, and send to the whole list at once.

Scheduling

Set a start date and time for any campaign, and edit, re-time or cancel it any time before it sends.

Email to SMS

Send a text by sending an email. Ideal for systems that can already send mail but do not speak SMS.

Two-way inbox

Incoming messages thread against the number they arrived on, and you reply in the platform.

Automations

Triggers per number with optional content filters, and a stacked list of actions that run on every matching message.

Messaging placeholders

Insert first name, last name, company and four custom fields straight from your address book, so one campaign sends a personalised message to every contact on the list.

Campaigns

Every message reads like you wrote it for them.

Pick a list, pick a sender, drop in a saved template, then insert customer fields straight from your address book. First name, last name, company and four custom fields of your own - so one campaign sends a thousand different messages.

Create Campaign screen with template, insert customer field buttons and a personalised message body

Insert customer fields

First name, last name, company and Custom 1 to 4 - click to drop them into the message body.

Choose your template

Start from a template you have already approved, or write a custom message for this send only.

Your sender

Send from one of your numbers so replies come back, or from an alphanumeric name up to 11 characters.

Pick the list

Point the campaign at an address book - keep marketing lists separate from transactional ones.

Set and forget

Give it a start date and time and it goes out on schedule.

Scheduling

Schedule a campaign for whenever suits, and change it right up until it sends.

Every campaign takes a start date and time, so reminders land when people will act on them rather than when someone is free to press send. Scheduled campaigns stay editable - change the copy, swap the list, move the time or cancel it outright, right up until it goes.

Campaign start date and time picker
Automations

An incoming message can do the work for you.

Build a trigger on any of your numbers, filter it on what the message contains, then attach as many actions as you need. One inbound text can email the right team, add the sender to an address book, fire a webhook into your CRM and send an instant acknowledgement back - all before anyone has read it.

Create Trigger dialog with message filter and action list
Edit Action dialog showing action types including Webhook V2, Send SMS, Address Book, Forward to Email and 3CX Webhook

Forward to Email

Send the inbound message to a mailbox or distribution list.

Send SMS

Fire an automatic acknowledgement or a follow-up message back.

Address Book

Add the sender to a nominated address book - opt-ins collect themselves.

Webhook V2

POST the message into your CRM, ticketing or in-house application.

3CX Webhook

Push inbound SMS into 3CX with the purpose-built action.

Message filters

Match on what the message contains, so DEMO, STOP and BOOK each do something different.

Where it works

Every business that needs to reach its customers directly.

From booking reminders in healthcare to outage alerts in utilities - the use case changes, the channel doesn't.

Healthcare and allied health

Appointment reminders and recalls, with confirmations coming back into the inbox.

Retail and e-commerce

Order, dispatch and delivery updates fired from your own systems via webhook.

Councils and utilities

Outage and works notifications to a segmented list, and inbound reports routed to the right team.

Finance, legal and education

Two-factor codes, payment and court-date reminders, enrolment and absence notices.

Put it to work

Six uses that pay for themselves.

Send from the portal, schedule it, email it in or let your own systems fire it - the same number handles all of it, and every reply comes back to one place.

Appointment reminders

Schedule the reminder the day before and read the confirmations in the inbox.

Order and delivery updates

Your platform fires the webhook, the customer gets the text.

Two-factor authentication

Verification codes sent programmatically from your own application.

Outage and urgent alerts

One campaign reaches everyone at once when it cannot wait for email.

Payment reminders

A personalised nudge on an overdue invoice, sent on schedule.

Marketing campaigns

Segment the book, personalise the offer, measure what it returned.

Getting started

Days, not weeks.

No hardware, nothing to install. We provision your numbers and set up your portal - you import a list and send.

01

Size it

We work out your likely monthly volume and what that means for your set-up.

02

Provision

We order and provision your numbers and stand up your portal access.

03

Set up

Apply for your sender name, import your address books and save your templates.

04

Automate

Build the triggers and actions you need, send a test, then go live.

Next step

Tell us what you would send.

Roughly how many messages a month, what they're for, and whether anything needs to fire from your own systems. We'll size it, provision your numbers and have you live in days.